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Some designers take the backlog requirements at face value and never leave the building to challenge. I go find the person actually doing the job — and I listen.
User experience consultant and product designer, turned equestrian.
Some designers take the backlog requirements at face value and never leave the building to challenge. I go find the person actually doing the job — and I listen.
Some spend days transcribing notes. I use AI workflows (Gemini, Claude skills) to synthesize real pain points that clearly map the problem before the meeting.
Agentic tools let me move faster. But speed means nothing if you've lost sight of the person you're building for. I make sure that answer still puts a human at the center.
I sit down and listen — to users, to leadership, to whoever knows something I don't. Every voice matters to help uncover current pain points and product opportunities.
I clear the brush so people can see the trail by mapping out complex user flows, future and current state journey maps so the business and opportunities are understood.
Screens built for the people that need to use them. Leveraging my skills around design systems, themes and brand creation to create scalable and functional products.
Bruin's cutting-edge network hardware kept enterprise clients online, but they lacked the visual means to prove it. We designed dashboards and high-contrast print reports that turned raw metrics into clear trust.
View the studyDesigning a single-page checkout funnel that reduced cart abandonment rates. Resolving complex interaction flows with user testing iterations.
View the studyDeveloping camera scan flows and circular lifecycle databases enabling household kitchens to minimize food waste by 40%.
View the study
